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New maze mechanic: engage your audience!
5 steps to a successful game marketing campaign
Against a backdrop of consumer marketing fatigue, there is still hope. The marketing game is now one of the most powerful levers for engaging your audience and converting them into customers, or even brand ambassadors. If...
Marketing games
How to announce and promote a contest?
Launching a contest is not just about creating a fun and engaging concept. Its success depends above all on how it is announced and promoted. Without a clear and well-targeted communication strategy, even the best contest can go unnoticed. To reach the right audience,...
5 steps to a successful game marketing campaign
Against a backdrop of consumer marketing fatigue, there is still hope. The marketing game is now one of the most powerful levers for engaging your audience and converting them into customers, or even brand ambassadors. If...
Tap Tap: an original operation to launch a Christmas campaign
Christmas is fast approaching! We hope you’re getting in the spirit because this is the right moment It's high time to prepare your Christmas campaign, which will enable Internet users to shop online with the various offers you can give them. But... Maybe you feel a...
Marketing animations
How to announce and promote a contest?
Launching a contest is not just about creating a fun and engaging concept. Its success depends above all on how it is announced and promoted. Without a clear and well-targeted communication strategy, even the best contest can go unnoticed. To reach the right audience,...
How to promote your CSR strategy with an engaging contest?
CSR (Corporate Social Responsibility) has become a key issue for brands. Today, nearly 6 out of 10 consumers say that social and environmental commitments influence their purchasing decisions. But beware: as responsible messaging multiplies, so does consumer...
5 ideas for Valentine’s Day marketing competitions
Over the years, Valentine's Day has established itself as a key sales event in France. It represents a unique opportunity for brands to boost their sales, in the same way as other marketing highlights such as Christmas and Easter. Whatever their sector of activity,...
website animation: 6 ideas and tips
Today's brands only have a few a second to make a good impression online. If nothing catches a new visitor's attention on the website, they will leave as quickly as they arrives. Of course, the design of your website or online shop plays a big part in these first...
Co-branding competitions to boost visibility
How to amplify the impact of your message, gain brand awareness and reach a wider audience? One of the most effective marketing strategies for boosting visibility is co-branding, or capitalising on other brands to increase visibility. Co-branding is a strategic...
How to promote products using marketing games
The way brands promote products has evolved. From static advertisements to product placements in films and TV series. Companies now prefer authentic, interactive strategies. Social networks have introduced social proof and interaction with consumers as two levers for...
Engaging your audience
Customer loyalty: why run campaigns all year round?
Customer loyalty is the backbone of marketing. A loyal buyer spends on average 67% more than a new one, and increasing retention by just 5% can boost profits by 25 to 95%. Beyond loyalty programs or personalized offers, one simple factor often makes the difference:...
Promoting a book differently: interactive strategies and engaging campaign ideas
The French book market exceeds 4.3 billion euros. Contrary to popular belief, young people are still reading. However, their reading habits are evolving fast. Self-publishing, digital formats, and communities on TikTok or Instagram are reshaping the industry at a...
How to announce and promote a contest?
Launching a contest is not just about creating a fun and engaging concept. Its success depends above all on how it is announced and promoted. Without a clear and well-targeted communication strategy, even the best contest can go unnoticed. To reach the right audience,...
Summer competition: how to keep in touch with your customers
For the vast majority of French people, summer is synonymous with vacations. It's a chance to discover new places, recharge your batteries with loved ones, and disconnect. All these parameters can complicate brand communication and cut off contact with their audience....
5 steps to a successful game marketing campaign
Against a backdrop of consumer marketing fatigue, there is still hope. The marketing game is now one of the most powerful levers for engaging your audience and converting them into customers, or even brand ambassadors. If...
How to leverage Christmas campaigns into the New Year
Many of you in the Socialshaker community have launched campaigns during the Christmas period and we are pleased with your success But keep in mind, the new year is right around the corner! We strongly recommend leveraging the holiday season and engaging your...
Socialshaker news
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