by sarah biteau | Jun 19, 2025 | Contest game, Marketing game
Engaging consumers has become a major challenge for brands. According to a study conducted by Airship, 68% of French people are willing to share their interests with a brand to benefit from personalized interactions and advantages. This statistic underlines the...
by sarah biteau | Jun 13, 2025 | Contest game, Instant win, Marketing game
Looking for a simple, Monday-style and effective format to boost the engagement of your online audience? The digital scratch game is a must. Accessible to all, quick to set up, it seduces by its instantaneous and immersive aspect, while offering great opportunities to...
by sarah biteau | Jun 6, 2025 | Brand animation, Marketing animation
More and more e-commerce brands are relying on marketing gamification to boost audience engagement and conversion. Integrating game mechanics enables prospects and customers to progress through the purchasing process. From discovery to loyalty, gamified animations...
by sarah biteau | May 23, 2025 | Conversion, Highlight, Marketing engagement
Sales contests in France represent a real marketing challenge, with millions of consumers ready to treat themselves. According to a recent study, their average budget is 232 euros. This period is a crucial opportunity to boost revenues and boost business. However,...
by sarah biteau | May 16, 2025 | Marketing engagement
In marketing, engagement is king. It’s no longer enough to reach a large audience: what counts is to attract a qualified audience, genuinely interested in your brand and ready to interact with it on a regular basis. A like, a comment, a share, a purchase…...