by sarah biteau | Mar 7, 2025 | Marketing animation, Brand animation, Brand animation, Conversion, Conversion, Marketing animation, Non classifié(e)
The consumer goods sector is undergoing change. Faced with demanding consumers, anxious to preserve their purchasing power but also to spend as little time as possible in shop. However, retailers can evolve thanks to innovative marketing strategies. The players in the...
by sarah biteau | Feb 21, 2025 | Customer loyalty, Marketing engagement, Customer loyalty, Marketing engagement
In France, brands that focus on loyalty increase their sales by an average of 25%, according to a Custup study. Understanding how to build customer loyalty is therefore a crucial issue for businesses. It is a good way of avoiding dependence on acquisition (the costs...
by sarah biteau | Feb 14, 2025 | Highlight animation, Contest game, Marketing animation, Non classifié(e)
Easter is one of the most important commercial highlights of the year. Celebrated by adults and children alike, it’s the time to raise brand awareness and boost communications by offering original campaigns. Easter is not just a commercial celebration reserved...
by sarah biteau | Jan 31, 2025 | Corporate animation, Marketing animation
In 2024, companies are still finding it difficult to recruit. 57.4% of them consider it difficult to recruit employees. Six out of ten employers anticipate difficulties in filling vacant positions, due to : An insufficient number of applications (in 85% of cases)....
by sarah biteau | Jan 10, 2025 | Marketing animation, Brand animation, Brand animation, Marketing animation
Territorial marketing (or tourism marketing) is a sector that has undergone changes. The way we travel is changing, with a return to local tourism and the need to preserve destinations. To remain competitive, the tourism industry needs to bounce back in the face of...