For the vast majority of French people, summer is synonymous with vacations. It’s a chance to discover new places, recharge your batteries with loved ones, and disconnect. All these parameters can complicate brand communication and cut off contact with their...
Relationship marketing is an essential strategy for all brands seeking to build customer loyalty. And like any relationship, customer relations require time and effort. Consequently, relationship marketing is a long-term strategy that involves multiply the points of...
