Recruit, Engage, Retain – Getting Back to Basics

When choosing the right game mechanism, it pays to be practical. So, you’ve decided to run a community contest for your marketing campaign. Choosing the right mechanism for your contest is a crucial first step and will determine the campaign’s success. The game shouldn’t be a random choice and must be in accordance with your company’s guidelines and […]

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Boo! It’s Halloween – A Great Moment to Invite Fans to Play Spooky Games

Halloween is a big time of year for many sectors, such as toys, home décor, make-up, and of course, candy. It is also a great moment for businesses to launch original campaigns – even at the last minute. Surprise your users during this opportune period by providing custom-tailored mechanisms. From sweepstakes and giveaways to exciting […]

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